Food on the menu at Climate Week NYC

Madre Brava's breakfast of tomorrow event at New York Climate Week put balanced protein in the spotlight.

In an opinion piece in Green Queen, our CEO, Vicky Bond, reflects on the potential impact of these products in the US and argues that climate doesn't sell in the supermarket aisle; the magic ingredients are taste and price.

As she notes in the piece: "...that's why balanced proteins and the revival of beans offer an opportunity to reduce the climate impact of meat without having to revolutionise consumer habits. These products are often cheaper and just as tasty as their full-meat counterparts."

Read the piece here.

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