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Madre Brava is an international climate advocacy organisation.

We envision a world where there’s 100% sustainable, healthy, affordable food for all.

Our mission is to protect people, animals and the planet by leading a bold shift to more plants in food.

China understands food security - the EU doesn’t

In this opinion piece, our Co-Founder and Chief Programmes Officer Nico Muzi argues China's approach to new proteins shows it understands food sexurity better than the EU

July

2026

A close-up of a person holding a shopping basket in a supermarket, reaching for vegetables

Why Spider-Man belongs in every supermarket boardroom

Zinnia Quirós argues that supermarkets have the power to shape our shopping habits and that, like a certain web-slinging superhero, with power comes great responsibility.

July

2026

Rewe gives ground to Lidl on healthy and sustainable diets

The German retailer’s updated protein strategy fails to set the targets needed to drive sustainable protein consumption.

Madre Brava is an international climate advocacy organisation.

Featured

China understands food security - the EU doesn’t

Why Spider-Man belongs in every supermarket boardroom

Rewe gives ground to Lidl on healthy and sustainable diets