We envision a world where there’s 100% sustainable, healthy, affordable food for all.
Our mission is to protect people, animals and the planet by leading a bold shift to more plants in food.
Social feeds are awash with young male Influencers pushing a meaty agenda. But what about plants?
17
March
2026
A menu decision at 30,000ft gave our Director of Research, Sarah Ison, food for thought
25
February
New research shows Thailand's biggest meat producer, CP Foods, could hit its admirable climate targets and potentially increase its valuation by shifting some production to plants.
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